These are linked to a live Shopify product feed to manage stock, availability, prices and variants. Having a live feed connecting Google Ads and Shopify ensures spend is only allocated to products in stock and ensures price accuracy between ads and your website.
We achieved 660% ROAS
These allow us to scale large Shopify stores online. These ads direct users to high profit Shopify product pages. For Live Laugh Love we used this to expand across 45 different product categories.
19% of revenue is now from Dynamic Search Ads
We use this to retarget high value basket abandoners and bring them back to the site to complete their purchase.
After creating a Paid Search/PPC foundation we expanded Live Laugh Love's digital footprint using Paid Social.
Expanding into Meta Ads and Instagram allowed us to prospect new high value audiences leveraging Live Laugh Loves 1st party data with custom audiences. We were also able to re-engage high value basket abandoners across social platforms Display Advertising
We use this to retarget high vale basket abandoners and bring them back to the site to complete their purchase.
Dynamic Product Ads is an excellent ad format for Shopify stores using social media to drive sales. This format dynamically creates ads using the data from your Shopify inventory feeds.
We achieved 705% ROAS for Dynamic Product Ads.
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